Twitter.com, currently the 14th most visited site in the world according to Alexa.com, continues to be the go-to place for social marketing. CarMax, one of the nation’s leading and most progressive retailers for used cars, is now using Twitter to give away $25,000 towards any used car in their inventory. Plus to keep the interest alive, they will also be giving away several $250 gas cards. This campaign titled, “Tweet yourself to a new ride”, is just another confirmation that social media is becoming a major advertising medium for companies. Today CarMax has 3686 followers on Twitter. It will be interesting to see how many Twitter followers CarMax will attract during this campaign. To learn more about CarMax’s campaign that will be going on from January 4th to February 28th, check out the website below.
